Imagine, for a moment, that you’re a contestant on one of those crazy reality shows. The kind where they drop you off, blindfolded, in the middle of a thick jungle. Maybe they provide you with a compass and a very rudimentary map. The goal is to find your way to a road that leads to a posh resort.
A study from Payoneer found that the average freelancer makes $39,000. That’s… not great, if we’re being honest.
Part of being a web designer involves developing processes. For instance, we have a process for how we go from concept to finished product. Over time, we may even create a process for dealing with a specific type of maintenance task. The idea is that we do things in a certain way in the name of efficiency and perhaps sanity.
Although web design services are always in-demand nowadays, growing a web development business isn’t always easy. Sure, there are now a plethora of tools you can use to make certain web development tasks less stressful – from content management systems to landing page builders. But as these platforms get more and more accessible, the competition continues to get tougher and tougher.
It seems like each and every year we celebrate what I like to call “fringe” holidays more feverishly than the last. Just to be clear, my definition of a fringe holiday is one where I don’t get the day off. In my opinion, people get irrationally excited over them (despite the fact that they, too, don’t get the day off).
For many web designers, finishing off a brand-new website for a client doesn’t mean the end of that relationship. Potentially, you may continue to work together in some capacity for years to come. Things like maintenance, repairs and maybe even a lucrative redesign could all be in the cards.
We web designers put a lot of hard work into our projects while keeping a number of goals in mind. For instance, we have to be cognizant of what our clients are trying to achieve. Then there are the issues of usability and accessibility. Performance and simplified future maintenance are certainly worthy goals as well.
If you do a bit of reading about the subjects of WordPress, SEO or content writing, then you’ve very likely to come across some of Maddy Osman’s work. After all, her writing has appeared in a who’s who of online publications for companies such as Adobe, Automattic, GoDaddy, Search Engine Journal, WPMU DEV and a host of others.
Success as a freelance web designer is a double-edged sword. While it’s great to be busy and make money, it can also lead to being overwhelmed with work.
Being a freelancer means being responsible for all aspects of your business. But busy schedules tend to force us to concentrate on the here and now. When you’re working on a tight deadline, who has time to look at the bigger picture?
For a freelance web designer (especially those of us who work from home), healthy habits can easily be placed on the back burner. When there’s so much work to be done, who has time to even think about exercise?
Imagine that you have been building up a pre-sale relationship with a client for some time and you need to make the final move and present your proposal. Although, very few manage to hit the perfect strike with the first ball and meet all of the client’s expectations. The goal is that you do, or at least come pretty close.
Web design is an industry that is loaded with opportunities for upsells and extra revenue. Odds are that your clients will benefit from services that go beyond basic design and development. However, just because you can offer extras doesn’t necessarily mean that you should.