Imagine, for a moment, that you’re a contestant on one of those crazy reality shows. The kind where they drop you off, blindfolded, in the middle of a thick jungle. Maybe they provide you with a compass and a very rudimentary map. The goal is to find your way to a road that leads to a posh resort.
We web designers put a lot of hard work into our projects while keeping a number of goals in mind. For instance, we have to be cognizant of what our clients are trying to achieve. Then there are the issues of usability and accessibility. Performance and simplified future maintenance are certainly worthy goals as well.
Imagine that you have been building up a pre-sale relationship with a client for some time and you need to make the final move and present your proposal. Although, very few manage to hit the perfect strike with the first ball and meet all of the client’s expectations. The goal is that you do, or at least come pretty close.
Freelance web designers are often asked to provide clients with a wide array of services. Design, custom development, mobile applications, SEO and social media management all come to mind. And, while some designers do attempt to wear these many hats, it can be quite difficult to master them all. There’s enough depth within each one to support a more segmented industry.
Okay, freelance designers. Stop me if you’ve heard this one: you’re working on a project for a client, and all of a sudden there’s a discrepancy with your payment. Perhaps it’s because of scope creep, or maybe the client just went over budget for some reason.
Throughout the last 10-15 years, many things have changed with regards to how we build websites. Broadband and computing power have brought time-saving efficiency, while coding and markup advancements have ushered in a new era of interactivity.
So often, we like to discuss the worst in people. And it certainly makes sense that, as a freelance designer, you’re sure to deal with any number of clients from hell. In its own way, these stories tend to bring us together as a community. We can swap tales of disaster and have a laugh about them after all is said and done.
Once they’re out of design school and battling it out in the real world, designers can find themselves in a pretty crappy predicament. Maybe your teachers warned you to be as discerning as possible when taking on new clients (or maybe they told you the opposite, but you knew it was BS), but reality is often a rude awakening from what you expected when you first started working.
The web design marketplace has never been more flooded with choices for consumers. Whether we’re competing with other talented designers or DIY services that promise the moon (all for one low monthly price), sometimes it takes a little something extra to help prospective clients better understand what you have to offer. Here are some tips for making your case.
One of the more interesting and important dynamics of being a web designer is the relationship you have with your clients. This relationship really is the basis for your work and can be a big factor in determining the final outcome.
It seems like every designer has a horror story or two (or seventeen) about getting ripped off by a client who refuses to pay.