Part of being a web designer involves developing processes. For instance, we have a process for how we go from concept to finished product. Over time, we may even create a process for dealing with a specific type of maintenance task. The idea is that we do things in a certain way in the name of efficiency and perhaps sanity.
Although web design services are always in-demand nowadays, growing a web development business isn’t always easy. Sure, there are now a plethora of tools you can use to make certain web development tasks less stressful – from content management systems to landing page builders. But as these platforms get more and more accessible, the competition continues to get tougher and tougher.
It seems like each and every year we celebrate what I like to call “fringe” holidays more feverishly than the last. Just to be clear, my definition of a fringe holiday is one where I don’t get the day off. In my opinion, people get irrationally excited over them (despite the fact that they, too, don’t get the day off).
For many web designers, finishing off a brand-new website for a client doesn’t mean the end of that relationship. Potentially, you may continue to work together in some capacity for years to come. Things like maintenance, repairs and maybe even a lucrative redesign could all be in the cards.
We web designers put a lot of hard work into our projects while keeping a number of goals in mind. For instance, we have to be cognizant of what our clients are trying to achieve. Then there are the issues of usability and accessibility. Performance and simplified future maintenance are certainly worthy goals as well.
If you do a bit of reading about the subjects of WordPress, SEO or content writing, then you’ve very likely to come across some of Maddy Osman’s work. After all, her writing has appeared in a who’s who of online publications for companies such as Adobe, Automattic, GoDaddy, Search Engine Journal, WPMU DEV and a host of others.
Success as a freelance web designer is a double-edged sword. While it’s great to be busy and make money, it can also lead to being overwhelmed with work.
Being a freelancer means being responsible for all aspects of your business. But busy schedules tend to force us to concentrate on the here and now. When you’re working on a tight deadline, who has time to look at the bigger picture?
Every entity has its own “cost of doing business”. Often times, the particular industry you’re in helps determine at least some of what you’ll have to spend to both get up-and-running and stay afloat over time. Freelance web design is an area, however, that can provide a whole lot of flexibility when it comes to cost.
Working on your own can be a wonderful experience. The freedom of setting up shop whenever and wherever you like is a big reason why many web designers choose the freelance life. You just don’t get the same experience while working for someone else.
If you’ve been a freelance web designer for a few years, it’s likely that things are quite different from when you started. For one, you have probably learned quite a bit more about your craft. Maybe you even have a deeper understanding of how to deal with different types of clients. It’s only natural that we evolve over time.